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Airbnb adds a new search filter

In an effort to further appeal to business travelers, Airbnb today announced that it has added a new search function that can filter listings down to ones that are “business travel ready.”
Image: Airbnb
Airbnb defines this as listings for an entire home or apartment that come equipped with high-speed Wi-Fi, a desk, toiletries, 24-hour self-check-in, and contain five-star reviews in more than 60 percent of the listing’s feedback. Additionally, the listing’s host must have a track record of approving requests within 24 hours and with no canceled reservations within a week of a stay.
To qualify to use this search function, business users must register their work email address with their Airbnb account. Then, when you search, you can toggle “Business Travel Ready” in the filter menu.
Airbnb’s recent product updates show that the company is trying to expand out of the rental market and more into travel and hospitality, with new city guide and tour features that cover both business and leisure travelers’ bases. In February, the company acquired Luxury Retreats to boost its premium vacation home offerings.

To Be The CEO Meet Jason Falls Conversation Research Institute #502LeaderSeries

My guest this week on the #502LeaderSeries is the founder of the Conversation Research Institute. He is also a digital media strategist, social agitator, and instigator. I use those last two terms in the most endearing ways possible and I genuinely mean that. Jason Falls is the type of person that looks for ways to rock the boat, ever so slightly. He's not content with things simply being the way they are. I think this makes him a good digital marketer because the things he does, whether it is a blog post, an analysis report or simply a tweet, he does to invoke questions from his audience. He tries to get them to think. And in a world where so much media is trying to get people to be subservient and take the thinking out of the equation, his approach is rather refreshing.

I really enjoyed this chat, which we recorded in his basement office at Peak 10 Data on Baxter. If you didn't know this, my podcast is very mobile and I like to give my guests first pick at the location because I believe that if they are in a comfortable setting then the conversation will be more authentic. It works. 

https://jasonfalls.com/

Jason Falls has enlightened audiences in seven countries and on three continents. His unique approach – providing original research through conversation data – often reveals surprising insights for audiences to use. One TBEX North America attendee said of his conversation research talk in 2016, “My mind is blown. We have to rethink how we approach our audience now.”

From industry events like South by Southwest and Inbound to trade shows and association events like the SEMA Show and Real Green Systems, Falls’s talks deliver high value for attendees and organizers. His mix of Southern charm, wit and witticisms and deep digital marketing experience with big brands and agencies make him the perfect balance of informative and entertaining.

Noted as an early adopter and influencer in the social media marketing space, Falls’s speaking resume dates back to the mid-2000s and has covered everything from basic how-to’s to thought provoking talks that impact marketplace trends.

My intention is to help your business…

Your intentions should dictate your actions. My intention is to help your business. I do that by giving you ideas, solutions and inspiration through keynote speeches, blog posts and social content. But also with blocks of consulting time for coaching or strategic guidance and even market research around your customers.

Do reach out and tell me how I can help your business.

My intention is to do so.


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